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24 Key Factors to Investigate When Analyzing ANY BusinessIt doesn't matter what business or investment you are The higher each of these factors rate with you, plus Industry - Is the business's industry expanding or Trends - Will you be ahead or behind the trends? Timing - Are you early or late in the product & Products - Do they provide value for money to the end Uniqueness - Does the company have any exclusivity, Demand - How big is the market for the products & Longevity - How long could the products last in the Future - Are there more products "in the pipeline"? Competition - Who else are you marketing against? Profitability - Are there good profit margins? Compensation - How much can you earn? ROI - How soon can you return your initial investment? Leverage - Do YOU have to do all the work or can you Company - How long have they been in business? Management - Who's running the company? Legality - Does the company trade legally in all Public or Private - Is the company listed on the Stock Marketing - How, what, why, when, where? Global or Local - Does the company market worldwide or Internet - Are they "On the Net" and E-Commerce Tools - Are you supplied with business tools to make Training - Will you be trained? Commitment - how much time and/or money is required from Lifestyle - Will you be able to live the lifestyle you
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